Colorado Avalanche organization receive discouraging ranking in a recent report
Photo credit: Rich Lam / Mile High Sticking
The Colorado Avalanche team name didn't score highly in a recent poll, but it still stands as an iconic brand within the NHL.
According to a fan poll featured in The Athletic, the Colorado Avalanche rank 22nd among NHL team names.
Colorado Avalanche receive discouraging ranking according to a recent report.
Nestor Quixtan from Mile High Sticking writes that the ranking wasn't exactly scientific and is definitely open to debate. The main critique for the lower ranking was the name's relative simplicity. In fact, the article included this perspective on why "Avalanche" scores so low.
The article states that "the Avalanche ice tie-in is nice, but loses points for being singular and named after a natural disaster."
"The natural disaster reference is something that doesn't sit well with the authors. It's like the Carolina Hurricanes which are named after a highly destructive force of nature. And, that's where I disagree with the rationale behind ranking 'Avalanche' so low." -Quixtan
The bigger point is that intimidating team names are a hallmark of North American sports franchises. While that's less common in Europe, it''s a defining feature for teams in the NHL, NBA, MLB, and NFL, writes Quixtan.
"As for Avalanche, the name is unique in the sense that's singular. That's why I disagree that making a team name singular is a drawback. Going with singular team names puts an unusual twist on traditional team names which are typically plural." -Quixtan
Do you think the Avalanche name deserves to be higher up on that list?
Previously on Avalanche Insider
| POLL | ||
MAI 24 | 38 ANSWERS Colorado Avalanche organization receive discouraging ranking in a recent report Do you think the Colorado Avalanche should change their team name? | ||
| yes | 1 | 2.6 % |
| no | 37 | 97.4 % |
| List of polls | ||
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